Novea, Inc. is a cutting edge financial services software company which has developed the Jacana Warranty App with the goal of becoming the consumer’s choice in the extended warranty market. Novea eliminates the retailer’s position, a $40 billion dollar marketplace where currently 50% of the commission is paid to retailers. With the goal of bypassing the retailer, Novea looks to create a disruption in the current model, passing the savings along to consumers and the profit potential to Novea’s shareholders. With its cutting edge CRM system’s fast and convenient service, Jacana Warranty puts the warranty buying power back in the hands of the consumer by taking full control of the entire warranty process. Novea is concurrently developing an additional mobile application to address the global payment market.